Copywriting & Marketing Collateral for Solana's Biggest NFT Marketplace

Artrade is a Solana-powered NFT marketplace that integrates social media-like functionality and instant NFT creation and marketing tools for NFT creators, investors, and influencers.

Working with Artrade, I ideated and composed a highly effective press marketing campaign in order to promote the Artrade token sale, yielding a $6.6 million raise and extensive coverage on a broad range of cryptocurrency and NFT media platforms.

High-ROI Article Marketing Strategy

Composition & placement of promotional articles on multiple major cryptocurrency news and media platforms

Social Media Content Composition

Development & refinement of high-engagement social media content to draw target audience focus to token sale event

Targeted Media Buying Leveraging Industry Network

High-profile coverage on major NFT & cryptocurrency news platforms at significantly discounted cost


Artrade required an extensive series of promotional articles published on major news platforms in addition to web copy refinement and social media content composition.

Services delivered included negotiation with media platforms, marketing collateral distribution, consistent consultation with Artrade marketing team, content ideation, reporting, and ad-hoc communications consultation on demand.

Significant milestones achieved with Artrade include a successful $6.6 million token sale raise and 12% cost savings on large-scale promotional campaign executed on the largest cryptocurrency news media platform online.

Promotional Copy & Article Distribution
NFT Marketplace Knowledge & Expertise
Media Distribution & Negotiation
Brand Voice Development
Articles composed & published
Cost savings on media purchases
Social media engagement
Million USD raised