Privacy Policy

Last updated: April 8, 2026

Who we are

This site is operated by Sam Town ("we", "us"). For privacy questions, contact [email protected].

What we collect

We collect two kinds of information:

  • Analytics data: pages visited, referral source, device type, country (city-level at most), and engagement events such as button clicks. Collected via Google Analytics 4, LinkedIn Insight Tag, and X (Twitter) Pixel.
  • Information you give us: name, email, and any message content when you book a call via Cal.com or email [email protected].

Why we collect it

  • To understand which pages and content are useful
  • To measure and improve marketing performance
  • To respond to inquiries and schedule meetings
  • To comply with legal obligations

Third parties

We share data with the following processors, each of which has its own privacy policy:

  • Google Analytics (Google LLC)
  • LinkedIn Ads / Insight Tag (Microsoft Ireland)
  • X Ads / Pixel (X Corp)
  • Cal.com (Cal.com, Inc.) — for scheduling
  • Vercel (Vercel Inc.) — for hosting

We do not sell personal data. We do not share personal data with advertisers beyond aggregate, pseudonymous conversion signals required to measure ad performance.

Cookies

We use cookies and similar technologies for analytics and advertising measurement. EU and UK visitors will see a consent banner before any non-essential cookies are set. You can change or withdraw consent at any time by clearing your browser cookies for this site.

Your rights

Depending on your jurisdiction (GDPR, UK GDPR, CCPA, and similar laws), you may have the right to access, correct, delete, or request portability of your personal data. To exercise any of these rights, email [email protected].

Data retention

Analytics data is retained for the default period set by each provider (14 months for Google Analytics by default). Inquiry emails and booking records are retained for as long as needed to respond and to comply with our legitimate business interests, then deleted on request.

Changes

We may update this policy as the site evolves. The "Last updated" date at the top reflects the most recent change.