Olmi
Olmi · 2025–2026

EU Fintech · Full-Stack Company Build · Brand · Finance · BD · GTM

7 products · 9-tab fee workbook · 2,400+ entities automated

Financial ModelingRegulatoryGrowthTokenomicsFractional CMO / Financial Architect / Brand Creator

Data & Insights

0

Lines of Python

Programmatic fee workbook generator

0+

EU Entities Scraped

27 national registries

0x

LTV:CAC Stretch

€680 LTV / €51 full CAC

0

Products Architected

Banking · Card · Trading · Copy · Staking · SEPA · Points

One Role → Every Function

Fee ArchitectureBrand & GTMBD AutomationRegulatory IntelAcademyPoints EconomyFinanceRegulatoryMarketingProductSalesEngineeringLegal

BD Automation — Python Scraping → LLM Outreach → Email Sequencing

01

Scrape

10+ Python scripts, 27 registries

2,400+

02

Enrich

Selenium + AI enrichment

CEO/CFO/CTO

03

Generate

LLM → structured JSON

3 packages

04

Sequence

Email 4-touch + LinkedIn 3-touch

12 days

05

Convert

Meeting → pilot → contract

Overview

Olmi is a pre-license EU fintech building regulated crypto payment rails (IBAN banking, crypto to fiat conversion, Telegram-native copy-trading, card programs and a stablecoin-backed points economy) and pursuing dual EMI + CASP licensing under MiCA and PSD2.

I built the financial architecture, named and branded the company, wrote the GTM strategy, automated the BD pipeline, handled regulatory intelligence and designed the learn-to-earn Academy product. The engagement ran September 2025 to April 2026.

Engagement Scope

Financial Architecture25%
Brand & GTM22%
BD Automation18%
Regulatory15%
Product Dev12%
Operations8%

Financial Architecture & Fee Strategy

Fee Architecture. I built the complete fee model for 7 products across 3 pricing tiers: a programmatic workbook generator that cross-references provider costs against end-user pricing to calculate real margins per fee line, aligned to the regulator's financial model with discrepancy tracking.

Unit Economics. CAC, LTV and payback modeling with sensitivity analysis across several scenarios. I identified the loss-making fee lines and recommended structural changes before launch.

Pricing Strategy. I analyzed 6 provider tariff sheets, benchmarked them against the major competitors and delivered a synthesis document with open questions and recommendations for the C-suite.

Fee Tiers — Classic vs Premium vs VIP

LTV (base → stretch)
219680+211%
Before
After
LTV:CAC Ratio
4.3x13x+202%
Before
After
Staking Profit Fee
10%5%
Before
After
Crypto Withdrawal
1.5%1%
Before
After
0

Provider Tariffs

Cross-referenced against end-user pricing

Brand Creation & GTM

Brand. I named the company and built the entire brand system: identity, colorways, typography, logo lockups, voice and tone. I produced the branding deck and two rebrand iterations as the product evolved.

GTM Strategy. A go-to-market covering product positioning, customer segments, acquisition channels, engagement loops and retention mechanics, delivered as a full strategy deck plus a condensed executive summary for distribution.

Launch Planning. A D1 to D90 post-license launch plan with base-case activation targets, paid acquisition budget allocation, PR sequencing and vertical-specific pitch materials for B2B partnerships.

Strategic Deliverables

GTM System40+ documentsExecutive Summary50 pagesCompetitor Analysis25 pagesBrand KitFigma + lockupsVoice & Tone7 documentsLaunch PlanD1–D90Pitch Decks3 verticalsOne-PagersProduct + partners

BD Automation & Regulatory Intelligence

Registry Scraping. I built a Python pipeline that scrapes EU VASP and CASP registries across 27 member states, parses the PDFs, enriches entity data with AI and ranks prospects by relevance. It has processed over 2,400 entities.

Automated Outreach. The scraped data feeds an LLM email generation system that writes personalized outreach sequences: multi-touch email and LinkedIn cadences with three B2B partnership packages.

Regulatory Intelligence. EMI research, licensing authority documentation, legal review support, corporate structure documents for regulators, and a points economy classification that keeps the rewards system outside MiCA token triggers.

0+

Entities Scraped

27 EU member state registries

Scrape → Enrich → Generate → Send

01

Scrape

Python scripts, 27 registries

02

Enrich

AI-powered, leadership contacts

03

Generate

LLM personalized outreach

04

Send

Email + LinkedIn sequences

Academy & Product Development

01Learn-to-Earn Academy

I designed and built a working prototype: a learn-to-earn education platform with login, courses, lessons, points and CMS publishing, since adopted into the product roadmap.

02Gate System

Educational tracks gate the products: a user cannot reach a higher-risk feature without completing the relevant learning path. Deployed across 4 surfaces: web, in-app, Telegram and the support center.

03Curriculum

6 learning tracks covering the full product suite, plus a pre-launch wave of product-agnostic tracks the team can build before the app goes live.

Academy Architecture

01

CMS

Content source of truth

02

Service

State, gates, points

03

Database

Progress + leaderboards

04

4 Surfaces

Web · App · TG · Support

Services Demonstrated

financial-modelsunit-economicscac-modelingltv-modelingpayback-periodrevenue-projectionsfee-architecturetiered-pricingfee-cascade-modelingmarket-sizingtam-sam-somcompetitor-benchmarkingthreat-matricesregulatory-intelligencevasp-casp-registrymica-compliancepsd2-compliancedual-licensingcompliance-architecturelicensing-applicationsmfsa-submissionsstablecoin-backed-pointspoints-economiespending-windowsregulatory-classificationconversion-thresholdsreward-economicsbrand-positioningbrand-voicebrand-architecturemessaging-frameworkvoice-guidelinesvalue-propositionnaming-taxonomygtm-strategyproduct-launchpitch-decksdeck-designcontent-strategyaudience-segmentationlanding-page-designbd-automationregistry-scrapingcontact-enrichmentai-outreachcrm-pipelinepartner-onboardingkol-managementterraform-platformsecs-fargaterds-auroracloudfront-cdngithub-actionsdocker-orchestrationsecrets-managementlearn-to-earnquiz-validationmilestone-gatingonboarding-funnels

Get started

Direct contact

Let's build something.

[email protected]
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